Social
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Short-Form, Reels & Digital

Social Media
Content

TikTok · Instagram Reels · YouTube Shorts · Stop-the-Scroll Storytelling

Short-form is its own language. You've got seconds to earn someone's attention, and the only way to do it is with a cinematic eye and an instinct for the hook. This section is where that skill lives.

From TikToks to Reels to YouTube Shorts: digital-first content built to stop the scroll, hold the watch time, and leave people wanting more. Same story-first instinct, compressed into a different format.

50K+
Fan Reach
<60s
Primary Format
3+
Platforms
18%
Avg Engagement
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SOC — 01 · Featured Twitter / X

Fighting Illini Football: Social Content

Social media video content produced and edited for the University of Illinois Fighting Illini Football program during my time at Fighting Illini Productions. Created Premiere Pro-driven content distributed to 50K+ fans across social platforms, averaging 18% engagement growth.

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SOC — 02 Twitter / X

Fighting Illini Football: Social Content

Short-form social video for @IlliniFootball. Captured, edited, and delivered for timely distribution across social platforms reaching tens of thousands of fans.

Copy

Instagram Copywriting

Brand voice work from rEvolution Sports Marketing. Copy written for RECARO Automotive, UScellular, and sports figures including Cade McNamara.

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